Creating a Paypal Button for Your Niche Site Sales Page
Posted by Brett McEllhiney on December 14, 2009
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In this post I am going to cover setting up a Paypal button for your niche site sales page from scratch.
The first thing you need to do is login to your Paypal account. You do need to be logged in for this to work.
1) Once you are logged into Paypal you will need to click on the tab at the top that says ‘Merchant Services’.
2) Once on this screen you can either click on the ‘Buy Now Button’ (2) near the top of the page or you can scroll down a little bit and click on the ‘Buy Now Button’ (3) under the ‘Create Button’ menu.
Step 1: Choose button type and enter payment details
After you click on the ‘Buy Now Button’ from the front page of ‘Merchant Services’ you will see the screen below.
1) You will want to leave this selected as ‘Accept payments for’: Products
2) Make sure you select ‘No; create a ‘Buy Now’ button.
3) Enter the name of your product. (This is what your customer will see on the Paypal page when they go to pay for your item, so make it intuitive.
4) This is an optional field and you do not need to put anything here. If you are using an accounting program and have product id’s setup for all of your products then you might want to put that here.
5) This is where you will put the price that you are charging for your product. Since Paypal will now save your button you can go back and change this at a later time if your like.
6) Make sure you select ‘Secure merchant account ID’. This will create button code that will not have any personally identifiable information in it.
Step 2: Track inventory, profit, and loss.
At the bottom of Step 1 you will see 2 blue bars. You will need to click on each of them to expand these bars and follow each of the next two steps.
1) Make sure this is checked so that your button is saved for later use if needed.
2) Select this if you are having a limited quantity sale or if you wish to track inventory (useful for a physical product like CD’s or DVD’s. You can then set your starting quantity and alert level.
Step 3: Customize advanced features.
This is where you will setup the links back to your download page.
1) Make sure this is set to ‘No’. You don’t want people being able to change the order quantity.
2) Set this to ‘No’ unless you want people to be able to add notes to the purchase.
3) Since we are setting this up for a digital download you would want this set to ‘No’, however if you are selling physical products you will need the physical address and would want to set this to yes.
4) This is where you want the customer to return to if they cancel the payment process before they complete it. I normally set this to the websites home page/sales page, but if you are selling multiple products from the same site you might want to direct them back to the product they came from.
5) This is going to be the actual download page that you want to send your buyer to after they have completed the purchase through Paypal. I normally add some random characters onto the end of this so that it is more difficult for someone to guess and just be able to get to the download page without paying. (NOTE: This has to match exactly with what you have it named on your site).
6) You should never have to worry about this field unless you are trying to integrate with a third party script and then the scripts instructions will tell you EXACTLY what to put in this field.
Step 4: Adding the button code to your site.
Now you have to copy the button code to your webpage.
1) When you click in this field the entire set of text should highlight. You will just need to take this text and copy it to your webpage using your HTML editor of choice. Make sure you are copying it into the HTML view and not the WYSIWYG view. (I will expand on this in another lesson if needed)
2) This is where the code will be that distinguishes your button code from all the rest. DO NOT change this code!
Step 5: Changing the payment button graphic
Finally, once you have your button code setup on your webpage, you might want to change to one of the payment graphics that comes with your niche website.
To do this you will need to change the part of the code below that is highlighted with the path to the graphic you are wanting to use.
I.E. – http://www.mysite.com/image/paymentbutton.gif (or .JPG)
Conclusion:
Hopefully this has helped you somewhat in learning how to setup your Paypal payment button.
If you still have any questions, or any part of this was not clear to you, please leave a comment below.
If you liked this lesson and there are other areas that you would like to see some instruction on, also please leave me a comment below and if it is an area that I am familiar with I will create some instructions similar to what I have done here.
For this and other great niche marketing training check out Niche Site Club.
Not only will you get a complete (and I do mean complete) niche website each and every month, but you also have access to tutorials on Niche Research, Keyword Research, and Niche Marketing with more training being added on a continuing basis.
Check out Niche Site Club today as I am offering a 30 day trial for only $1 during December!
Disclaimer: Some of the links mentioned within this post or posts it may lead to are my affiliate links and in such case I will get compensated for recommending those products. However, I will never recommend something that I don’t personally believe in and I welcome your questions and feedback.
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Nice tutorial on using Paypal to create your buttons. It is a great way to get started and use some of the digital dust that clutters a lot of peoples hard drives.
Mike Paetzold´s last blog ..Claim Your Free Plug & Play List Building System
Brett, this is a very comprehensive step-by-step tutorial on how to create a Paypal button. This should make it simple for anyone to create Paypal buttons for their sites. Good Job.
Lonnie Minton´s last blog ..Adding Integration Into Your Affiliate Marketing
Great step-by-step tutorial, Brett – it’s easy for us to forget what it was like when we first got started online, not knowing how to do simple tasks like this, since we do them over and over again. Makes for a very important and valuable post for newbies!
Doug Champigny´s last blog ..20 Must-Follow Blogs For Internet Marketing And Affiliate Marketing In 2010
Really some good information and quality step-by-step action for getting that payment button.I have struggled with these steps many times. But it was very clear here so good job.
Andre Arnett´s last blog ..Make Your Ezine An Important Part Of Your Arsenal
Well done. I’ve previously mastered this task, but have been asked how to a number of times by others. I’m sure there are quite a few folk out there that don’t have a clue.
Earl Netwal´s last blog ..The Value of Backlinks
Very thorough post on installing a PayPal button. Any information on adding photos to either a WP blog or a static website template?
Thanks for the comment Mike,
I will add this to my list of things to cover in future posts.
Its a great lesson for those who just started using Paypal. I will use this step to create my paypal button.
Thanks a lot Brett..
Muhd Suhaily
http://e-webniaga.com
Hi Brett
Excellent post, I had set up my first Paypal button only a couple of months ago and the one thing that I struggled with was getting Paypal to redirect to the download page after payment was received, even though I had put in the download url in the box as you have described.
My problem was that I hadn’t set up Website Payment Preferences under Selling Preferences on my profile.
In here you need to click on the radio button which says Auto Return on and then give it a download url. If you have multiple payment buttons then the url that you state in each individual payment button will overwrite this one.
Excellent point Katherine,
Looks like I need to make a few additions to this post.
Thanks for the reminder.
I needed this!
Now, how do we set up a button to charge a recurring fee through paypal? A subscription payment?
Now that’s what I’m talking about!
Looks like I have my next post
Thanks!
thank you Brett
ou très utile pour nous marketer,
et beaucou de demandes de la part ds newbies, meci
roland perez
roland´s last blog ..Internet Marketers
Hola Brett,
How I wish all step by step tutorials were furnished with graphics like yours? It’s much easier to understand especially for those where English are not their number one language, like me.
Anyway, thanks for the tutorials. Greetings and lots of love from Malaysia.
Sincerely yours,
~ ArahMan7
ArahMan7´s last blog ..How To Link PayPal to Malaysia Bank Account?
Thanks,
Yes, I would have to agree with you.
I myself am guilty of not including very many images in some of my ebooks in the past, but after the response I have gotten from this post alone, I think that is going to be changing.
I have always known that it is much easier to visualize when there are a lot of graphics included, and have done that a lot in the past on documentation that I do for work. Not sure why I haven’t done it more for my ebooks.
Thanks for the comment and you can expect to see more posts like this and probably even some ebooks.
Hi !
Thank you so much.
I’m a newbe to IM marketing,and just began my first blogs etc.
You gave me great answer to the question regarding how to begin my first sales (not my affiliate sales…) but rather MY OWN sales with paypal.
thank you so much
Ran
Nice step by step tutorial on adding a paypal button. Unless you do something like this on a regular basis it’s difficult to remember every step. Having this as a reference will make it much easier to do next time.
Well done
Luca Di Nicola´s last blog ..Niche Site Club $1 Trial Ends December 31st 2009